It can be challenging for a business to track hundreds of thousands of measures considered across the country each year to determine which legislation would affect its bottom line. It would essentially require a person to scan through over 30,000 pages of text to determine if a bill would impact the business; this is what we specialize in at Rojas Communications Group.
If your organization doesn’t have a readily available public affairs strategy, you must create one as soon as possible.
A public affairs strategy will serve as the framework to align with your organization’s interests and key activities with stakeholders, who often impact policies and legislation that affect your operations.
Social listening tools have the power to forge a stronger relationship with stakeholders by listening to the noise, identifying trends and engaging with your audience.
Whether breaking ground on a new project or aiming to retain employees and everything in between, garnering the support of stakeholders is vital for the short-term and long-term success of your agenc
Building strong relationships with the media is an imperative part of public relations for small businesses, government agencies, and corporations. Especially during a time, like right now, where newsrooms are bare-bones - it makes it more difficult to land an...
As a business or government agency, it’s imperative that our communiques reach as many people as possible. One of the easiest and most cost-efficient methods to distribute news is via a press release. But, many agencies and businesses struggle with understanding when...
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